- Prospects have been shocked to see the commercial positioned entrance and centre
- Tesco apologised and confirmed the controversial signage has been eliminated
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Tesco have been pressured to apologise after a promotional stand providing consumers the prospect to satisfy England’s Lionesses was placed on show at a Cardiff retailer.
Prospects have been shocked to see the massive Lucozade signage, emblazoned with two photographs of the Lionesses in a crew huddle, positioned entrance and centre of the shop’s entrance at Western Avenue simply weeks earlier than Euro 2025.
The stand featured a big archway and provided consumers the prospect to ‘win and meet the Lionesses’, in addition to the chance to take house a Lionesses jersey.
The UEFA Ladies’s Euros will get underway on July 2 in Switzerland and England and Wales will face off towards one another after being drawn in the identical group.
Outraged Welsh clients took to social media to voice their anger with the show.
One shopper described it as ‘deeply offensive’ and urged Tesco to ‘learn the room’.
Tesco have apologised after this Lionesses promo stand was displayed in a Welsh retailer

The massive signage provided Welsh consumers the prospect to ‘win and meet the Lionesses’

Wales have been drawn in the identical Euro 2025 group as England and face them subsequent month
‘I genuinely do not perceive how this occurs. Certainly somebody someplace would have thought it was a foul concept,’ they added.
‘Do you’ve these up in Scotland too?’
One other buyer stated it was ‘disgraceful’, saying: ‘Have to be pretty for our Welsh ladies footballers, strolling in Tesco and seeing the England ladies’s crew.’
The chief government of the Soccer Affiliation of Wales, Noel Mooney, additionally shared his frustration with the gaffe, saying: ‘We’re Cymru. Why is that this in our capital?’
Tesco confirmed that it has since eliminated the show from the shop and has wished each the Welsh and England sides luck for the event.
In a press release, they stated the commercial was ‘incorrectly’ put up.
‘Lots of our colleagues and clients can be supporting their house nations within the event,’ the corporate added.